The Music Council of Australia provides businesses and organisations with a number of highly targeted advertising and promotion options:

Print Advertising

Music Forum is the quarterly magazine of the Music Council of Australia. It is the only music magazine in Australia that serves the entire music sector. Music Forum gives you and your brand or business access to some of the brightest minds in the music world. We print and circulate 2000 copies each quarter. It is a high-quality, involved readership with a passion for all things musical. Many of our readers manage music departments in some of the country’s leading tertiary institutions and schools. In addition, copies are sent to government departments, policy makers and music industry people. There are various advertising options. Alternatively you can insert a flyer or thin promotional item.

Online Advertising

In addition, advertisers can take advantage of our online advertising opportunities. The MCA website is a rich information resource for the musically-minded. It is the most authoritative and comprehensive site for music sector statistics, data and analysis in Australia. The site attracts an average of 1100 visitors daily. The Music Forum website is a media hub for all of the MCA’s online publications including the Bulletins and other music news. There are a range of advertising sizes to choose from that can link to your website, landing page, enquiry form or even link to an online registration system for your next event.

Email Marketing

Music Forum eBulletins are emailed directly to the inbox of over 2000 music-interested subscribers weekly. Over 2000 subscribers view the bulletin via email or on the Music Forum website. They are a key source for those seeking current information about the music industry and news and opportunities within it.

The International Music Council's weekly eBulletin is also administered bythe MCA. Music World News offers Australian advertisers an avenue where they can promote their products, services or events overseas at affordable rates. IMC’s Music World News is emailed weekly to around 2,500 influential readers on five continents: a means of reaching the musically-minded consumer regularly and in the context of current music information.

Further Information

Download our Media Kit for information on sizes, prices, artwork format requirements, dates and the booking form for securing a space.

To discuss your advertising needs, or to enquire about joint promotion opportunities with the MCA, please contact our advertising and marketing representative:

Melissa Khalinsky
Phone: +61 3 9254 1000
Fax: +61 3 8610 1936 or 9545 6708
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